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When sending out your survey, you can customize your survey link by using a Custom URL Ending, as well as changing the Domain, and changing the Subdomain.

You can create a Custom URL Ending to make your link more relevant to your survey and respondents. The URL ending is the part of the URL that comes after the /r/ in a survey link. By default, SurveyMonkey randomly generates a string of numbers and letters.

You can use a Custom URL Ending for any Web link collector or Social media collector. It's not available for other collector types.

You can't customize your URL ending for Web Links with the Recurrence collector option turned on. If you create a Custom URL Ending, the Recurrence is automatically disabled—and vice versa.

To create a Custom URL Ending:

  1. Go to the Publish survey section of your survey.
  2. Click the Web Link or Social Media Collector you want to edit.
  3. Click Customize of Link settings to the right of the survey link.
  4. Enter a Custom URL Ending (100 characters or less).
  5. Click Save.
  • Supported Characters
  • Transferring a Custom URL Ending
  • Deleting a Collector with a Custom URL Ending

You can also change the domain of your survey link to use the White Label URL. You can choose the domain research.net to create a White Label URL for your survey.

When you change your default domain preference, new collectors you create will use the domain you select. Existing collectors aren't affected.

To change your default domain preference:

  1. Click your Profile circle in the upper-right corner of your account.
  2. Click My Account from the drop-down menu.
  3. Scroll to General Preferences.
  4. Next to Survey Domain, click Edit to change your preference. This change applies to future collectors you create. You'll need to manually update the domain for existing collectors.

You can also change the subdomain of your survey link to make your organization more recognizable to respondents, if your data is stored in the US or EU data centers.

You can then choose this to be your default domain preference by following the steps above in Your Default Domain.

  • Web Link
  • Email Invitation
  • Social Media
  • Text Message
  • Other Collector Types