Beta: Thematic Analysis is only available to some customers at this time. This feature is available in English only.
Thematic Analysis, powered by OpenAI, automatically groups text responses by key themes. Thematic Analysis allows you to:
Choose from a list of suggested themes or create your own. AI identifies keywords related to the theme name and response text so we can apply themes to your responses.
Thematic Analysis is available when your survey has 25 or more responses. It works for Comment Box and Single Textbox question types.
Thematic Analysis uses both our proprietary machine learning models and OpenAI to identify common themes in your text responses. When you turn on Thematic Analysis for a question, our machine learning models identify keywords in your responses. We send these keywords and your encrypted user ID to OpenAI, which suggests relevant themes. Our machine learning algorithm then applies these themes to relevant responses.
The actual content of your survey responses isn’t shared with OpenAI when using Thematic Analysis.
To turn on Thematic Analysis:
We’ll start generating themes based on your open-ended responses. Review the themes we applied to your responses. You can also toggle on Sentiments to better understand your respondents’ feelings while responding to your survey.
Once you enable this feature, it will be enabled for the duration of the Beta program.
When you turn on Thematic Analysis, we automatically create themes. However, you can add more themes later.
To create additional themes:
To add more themes later, select New theme on the Thematic Analysis page. Then, you’ll be prompted to Update auto-tagging.
You can edit theme names, manually apply and remove themes, or delete themes at any time.
To change a theme’s name:
You can manually tag responses with a theme at any time. To manually tag responses:
Themes that were automatically applied to your responses have a lightning bolt icon. Manually applied themes don’t have a lightning bolt icon.
To remove a theme from a response:
You can manually apply the theme to your response again later.
You can delete any themes you’ve created. When you delete a theme, we remove it from any responses that have been tagged with that theme.
To delete a theme:
The theme is removed from any responses it was applied to.
If you collect more responses, generate themes again to apply them to your new responses.
When you regenerate themes, any manual changes you’ve made to your themes will be lost. To keep any edits you’ve made, manually apply themes instead.
To regenerate themes, select Regenerate themes in the Thematic Analysis tab. You’ll see this option after collecting new open-ended responses.
You can view your open-ended responses with their themes. To view the responses, go to the Thematic Analysis tab in your open-ended question, then select Edit themes. This opens the Thematic Analysis page.
Use the dropdowns at the top of the Thematic Analysis page to filter and sort your responses. There are a few options:
After we tag your responses, you can filter them by theme in the Thematic Analysis page. To filter by theme within a question:
To export responses for your question:
The export includes the following data: