Build Surveys with AI

Feature Availability and Settings
Creating with Build with AI
Common Questions

Build with AI, powered by the Azure OpenAI service and OpenAI, makes it easy and quick to create a survey.

To create a survey, type a prompt that includes your survey goals but excludes sensitive information. With a click of a button, we'll generate a survey for you. You can choose to use it and edit it, re-generate a new survey with an edited prompt, or start over with another survey creation method.

Feature Availability and Settings

On April 2, 2025, feature access and settings for Build with AI are changing. Learn more

Build with AI is only available to some customers in the following supported regions or as otherwise updated on this page from time to time.

To view whether Build with AI is available for your account, navigate to My Account’s Account Summary tab and view the Data Features section. Depending on your plan, your Primary Admin may not have enabled the feature for the team.

The Help us Improve Build with AI setting is also found under the Data Features section. You can help make Build with AI better by allowing us to use de-identified feedback about changes you make to your AI-assisted surveys. This helps improve the feature for future surveys.

Expand the section below matching your plan type for details on whether Build with AI is available, and how to control the settings for the feature and for feature improvement:

Basic and Individual plans
All Individual plans can create surveys using Build with AI.
Navigate to My Account’s Account Summary tab. In the Data Features section, Build with AI is on by default. If you don’t wish to use the feature, you can make use of the other survey creation options available.
You can also choose whether to Help us improve Build with AI. If you wish not to, you can click the toggle off.
For details on the terms that apply to the use of this feature, please see our Self-Serve AI Service-Specific Terms.
Team and Enterprise plans
Primary Admins can control whether the entire team has access to Build with AI and Help us Improve Build with AI from the Team Summary page.
By default, Build with AI and Help us Improve Build with AI is turned off. Team Admins can click the toggle on to allow their teams to use the feature and submit feedback for feature improvement.
Team members can view My Account’s Account Summary tab and view the Data Features section to see whether Build with AI and Help us Improve Build with AI is available to them.
For details on the terms that apply to the use of this feature, please see our Self-Serve AI Service-Specific Terms and SurveyMonkey Enterprise Service-Specific Terms.
HIPAA-enabled accounts, and Enhanced Sensitive Data Protection

Creating with Build with AI

To create a survey with Build with AI:

Click Create Survey.
Select Build with AI.
Type a prompt. We recommend using one of the examples as a template, but you can also write your own prompt from scratch. Then click the paper airplane icon.
Preview your survey. If you want to continue with it, click Continue so you can edit the survey to customize it how you like. Otherwise, you can Try another prompt or start over with another survey creation method.

Once your preview looks good, click Continue to move on to continue editing the style, add logic, and finalize your content.

Limitations

Survey prompts can be up to 1,000 characters long. You can submit up to 10 AI-generated survey prompts per hour.

AI-generated surveys may include any of the following question types:

Multiple choice
Checkbox
NPS
Name
Email
Address
Phone
Single Textbox
Comment Box
Matrix/Rating Scale
Ranking
Star Rating
Slider

Beta: Comment Box and Slider question types are only generated for some accounts at this time.

Once you choose to use the survey and you're customizing it, you can add in other question types. If your survey includes paid questions types, you can upgrade to keep them or remove them to send your survey for free.

Certain survey use cases are not permitted—for details, please see SurveyMonkey's Acceptable Uses Policy, as well as additional third party provider usage policies, and acceptable use and conduct policies.

Best Practices for Writing a Prompt to Generate a Survey

State your goal (e.g. we want to improve the employee experience).
Describe what you want to know (e.g. we need to survey our employees about pay, benefits, hours, workload, and culture).
Provide general context describing who is sending the survey (e.g. we're a large sporting goods manufacturer).
Specify what demographic or company information you want to know about your respondents (e.g. business industry and size, or age and gender).
Be specific and as detailed as possible about the desired context, outcome, length, or style.
Be precise—avoid ambiguity or vagueness.
Iterate on your prompt until you get a survey draft you can work with.

Common Questions

What is Build with AI?
What info is shared with the Azure OpenAI service and OpenAI?
What happens when I use the Help us Improve Build with AI setting?
What happens if I added sensitive company information into my prompt?
I was told my prompt contained unsafe content, what can I do?

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