This integration offers two methods. One method includes sending GetFeedback Digital data to ContentSquare and the other method also includes sending the ContentSquare replay link to GetFeedback Digital, which allows you to view the recorded session. The integration is enabled by ContentSquare Support or your ContentSquare CSM.
In ContentSquare, you can create custom segments related to GetFeedback for Web. Segmentation examples include:
You can apply any segments you create to the journey analysis module.
In the below example, we’ll apply a “SeenUsabillaFeedback” segment to the sunburst. Now, we can see where visitors give feedback in their journeys:
If we reverse the journey and select the “UsabillaFeedbackWidget” segment as the endpoint, we can see the most popular journeys that end up with visitors deciding to give feedback:
If we apply the segment for visitors that gave us 5/5 we can see the journeys that result in happy customers. We can do the same with unhappy customers, too.
If you have replay enabled, then you’ll see a replay link attached to your feedback item as a custom variable:
You will also see a ContentsquareReplay custom variable within your Campaign results:
Contentsquare’s AI-powered digital experience insights make it fast and seamless for everyone on your team to visualize web and app behaviors so you can improve engagement, conversion, and revenue. By using GetFeedback and Contentsquare you are able to see the what and the why of your website and uncover your customers’ friction points.
To enable this integration, please get in touch with ContentSquare Support or your ContentSquare CSM, who will be able to set it up for you.