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Page Randomization

PAID FEATURE: Page Randomization is only available on some paid plans—see if it’s on your plan.

You can use Page Randomization to minimize order bias and improve overall data quality. This feature enables you to rotate, flip or randomize all pages in your survey, or a specific set of pages.

To enable Page Randomization:

  1. In the left sidebar, click LOGIC.
  2. Click Page Randomization.
  3. Choose from the following Format options:
    • Randomize pages - Pages will appear in a random order for each new respondent.
    • Flip pages - On average, half of respondents will see the page order flipped. For example: 3, 2, 1 instead of 1, 2, 3.
    • Rotate pages - Each successive respondent will see a different version, where the first page of the previous survey will be presented at the end. For example: The first respondent will see 1, 2, 3, 4, 5; the second respondent will see 2, 3, 4, 5, 1; and the third respondent will see 3, 4, 5, 1, 2.
  4. Choose between applying the randomization to All pages in the survey or Selected pages.
  5. Click Apply.
If you have Skip Logic or Question & Answer Piping applied to your survey, using page randomization may lead to unexpected behavior .
Use Page Randomization to minimize order bias. This feature enables you to rotate, flip or randomize pages in a survey.

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