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Likert Scales

A Likert scale is a common way to get feedback on how strongly people feel about a topic. The scale centers around a neutral option so you can uncover the different degrees of opinion people have.

Use Question Bank

There are several pre-written Likert scale questions available in the Question Bank. For example:

How important is teamwork to your employer?

  • Extremely important
  • Very important
  • Moderately important
  • Slightly important
  • Not at all important

Make Your Own

You can create a Likert scale on your own with these two question types:

  • The Matrix/Rating Scale question type, which allows you to assign custom weights to answer choices. If you make it a single-row rating scale, the question will look like a multiple choice question to people taking your survey. In Analyze you'll see the weighted average for each answer choice.
  • The Multiple Choice question type, which automatically assigns default weights to answer choices. You can change the depth display option of your chart in Analyze to view the weighted average.
TIP! Read more Likert scale best practices & tips in our blog.
Likert scales allow you to uncover degrees of opinion on a particular topic. You can use a Matrix/Rating Scale or Multiple Choice question to create a Likert scale.

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