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CX: Sample NPS Questionnaire

SURVEYMONKEY CX: SurveyMonkey CX is another SurveyMonkey product that helps increase customer loyalty. If you're interested in learning more, contact sales.
An example NPS survey template for collecting a baseline NPS.
  1. How likely would you be to recommend Acme Systems to a friend or colleague? (Scale from 0 - 10)
  2. Why did you give Acme Systems that rating? (Open ended)
  3. How would you rate Acme in the following areas? (1-5, 1 = terrible, 5 = excellent)
    • a. Quality of customer service
    • b. Price
    • c. Performance
    • d. Quality of product experience
  4. How did you first hear about Acme?
    • a. By word of mouth
    • b. Reading online/newspapers/etc.
    • c. Watching an advertisement
    • d. Searching for similar products
  5. Which of the following factors were the most influential in leading you to use Acme? (Choose all that apply)
    • a. Awareness of the Acme brand
    • b. Positive reviews
    • c. Past experiences with Acme
    • d. Affordability
    • e. Depth of customer resources and support
    • f. No awareness of competitive products
  6. If you could improve one aspect of your experience with Acme, what would it be? (Open ended)
An example NPS survey template for collecting a baseline NPS.

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