SurveyMonkey Audience

SurveyMonkey Audience allows you to buy survey responses for any survey you create on SurveyMonkey. You can target respondents based on specific attributes, like gender, age, income, employment status, and more to get answers from the people whose opinions you need.

To create your own SurveyMonkey Audience project:

  1. Design your survey
  2. Buy a targeted audience
  3. Choose your targeting criteria
  4. Analyze your results

Who takes the surveys?

We have millions of people ready to take your surveys using our panel, SurveyMonkey Contribute. When you create a Targeted Audience Collector, the respondents come from Contribute. At this time, you can purchase responses from members in the United States, the United Kingdom, and Australia.

SurveyMonkey Contribute allows people to take surveys for charity and a chance to win a sweepstakes prize. We believe that by offering these non-cash incentives, we limit problems such as satisficing and encourage respondents to provide honest, thoughtful opinions.

We recruit members from a diverse population of 45+ million people who take SurveyMonkey surveys every month. For example, after completing a survey, respondents are redirected to a page that may feature an advertisement for SurveyMonkey Contribute.

After signing up, each member fills out a profile, which allows us to gather a wide variety of profile attributes. You choose from these attributes to send your survey to a targeted audience. We'll email respondents who match your targeting criteria a unique link to your survey.

Learn More

For more information about how SurveyMonkey Audience gets respondents, you can refer to our answers to ESOMAR's 28 Questions to Help Buyers of Online Samples.

See how others are using SurveyMonkey Audience:

Ready to launch your project? You can create a Targeted Audience Collector in a matter of minutes and watch your results roll in.
SurveyMonkey Audience allows you to buy survey responses for any survey you create on SurveyMonkey.

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