Question Types

To view an example of each question type before you add it to your survey, hover over any question type in the BUILDER section of the left sidebar in the Design Survey section. To add a question, drag and drop it onto the survey.

You can edit questions at any time, but some editing limitations apply once the survey has already collected responses.

Question TypeDescription
Multiple ChoiceAsk your respondent to choose one answer (or multiple answers) from your list of answer choices.
DropdownProvide a dropdown list of answer choices for respondents to choose from. Use the dropdown question when you need to ask a multiple choice, single answer question but want to save space.
Matrix/Rating ScaleUse a Matrix/Rating Scale question if you want respondents to evaluate one or more row items using the same set of column choices. You can set the matrix question to collect multiple answers or only one answer per row. You also have the option to turn the matrix question into a rating scale when you want to assign weights to each answer choice.
Matrix of Dropdown MenusAsk respondents to evaluate several items using the same set of measurements. They can choose an answer from a preset list of answer choices presented in a dropdown menu.
RankingAsk respondents to rank a list of options in the order they prefer using numeric dropdown menus or drag-and-drop.
Net Promoter® ScoreAsk your customers the Net Promoter® Score question to measure customer satisfaction with your organization, brand, product or service. We'll calculate your score automatically when you analyze your results.
Single TextboxAdd a single textbox to your survey when you want respondents to write in a short text or numerical answer to your question. You can also specify answer length, and require and validate a number value, date format, or email address.
Multiple TextboxesCollect multiple short text or numerical answers with a single question. You can also specify answer length, and require and validate a number value, date format, or email address.
Comment BoxUse the comment or essay box to collect open-ended, written feedback from respondents.
Contact InformationUse this question type to collect a respondent's relevant contact information, including name, address, email, and phone number.
Date/TimeAsk respondents to enter a specific date and/or time.
TextInsert additional text to your survey design to provide extra context or description to your respondents.
ImageInsert an image into your survey by uploading an image file or specifying the URL of an image on the web.
Text A/B TestLearn how respondents react to two or more different text passages. Enter the text variables you want to compare, then specify the percentage of respondents who see each message.
Image A/B TestLearn how respondents react to two or more different images. Provide the images to compare, then specify the percentage of respondents who see each one.
TIP! You can also add pages from the BUILDER. Learn more: Adding & Managing Pages

Pre-Written Questions

Question Bank contains hundreds of questions created and certified by our very own survey methodologists. Using Question Bank minimizes bias and gives you the most accurate responses to your survey questions.

Classic Design vs. New Design

In New Design, some question types from Classic Design were combined. View a comparison ┬╗

We have several open-ended and closed-ended question types. The settings within a question allow you to control the type of data the question will collect. Make sure you pick the question type that's going to report the data you want.

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