Skip logic lets you direct respondents through different paths in a survey based on one or multiple conditions. There are three types of skip logic:
Skip Logic Type
|Question Skip Logic||Applied to a question. Lets you skip respondents to a future question or page in the survey based on the answer choice they select.|
|Page Skip Logic||Applied to a page. Lets you skip everyone that reaches the page to a specific destination later in the survey—like a later page or the end of the survey. Unlike Question Skip Logic, Page Skip Logic doesn't depend on respondents' answers to specific questions—it's simply activated when a respondent reaches that page, and clicks Next.|
|Advanced Branching||Applied to a page. Lets you skip respondents to future points in your survey, show or hide questions, show or hide pages, or invalidate questions based on multiple conditions. You can build conditions based on a respondent's answers, custom data from Contacts, and custom variables.|
If you have Advanced Branching in your account, it replaces Page Skip Logic, so you can also use this feature to skip respondents to a designated page no matter what answer they select.
Let's say you want to send a survey to two different groups: Group A lives in one city and Group B lives in another.
In this case, we want to create 5 pages. Set them up in the following way:
- Page 1: Include an introduction to explain the goal of the survey.
- Page 2: Add a Multiple Choice question asking respondents to select the group they belong to: Group A or Group B. Then apply Question Skip Logic to each answer choice: send Group A to Page 3 and Group B to Page 4.
- Page 3: Add questions you want to ask only to Group A. Then apply Page Skip Logic to send respondents to Page 5 when they click the Next button.
- Page 4: Add questions you want to ask only to Group B. Then apply Page Skip Logic to send respondents to Page 5 when they click the Next button.
- Page 5: Ask any questions you want to ask both groups. Then set up a Survey End Page for your collector—this is the page respondents will see when they click Done on Page 5.
Read more about troubleshooting Skip Logic issues.