SurveyMonkey Audience allows you to buy survey responses for any survey you create on SurveyMonkey. You can target respondents based on specific attributes, like gender, age, income, employment status, and more to get answers from the people whose opinions you need.
To create your own SurveyMonkey Audience project:
If you have specific survey design or targeting needs, please feel free to contact us about your project.
Who takes the surveys?
We have millions of people ready to take your surveys. The majority of respondents are members of SurveyMonkey Contribute. We may also use our Global Partner Network to find harder-to-reach respondents.
If you created a Targeted Audience Collector, your respondents come from SurveyMonkey Contribute. At this time, you can purchase responses from members in the United States, the United Kingdom, and Australia.
SurveyMonkey Contribute allows people to take surveys for charity and a chance to win a sweepstakes prize. We believe that by offering these non-cash incentives, we limit problems such as satisficing and encourage respondents to provide honest, thoughtful opinions.
We recruit members from a diverse population of 45+ million people who take SurveyMonkey surveys every month. For example, after completing a survey, respondents are redirected to a page that may feature an advertisement for SurveyMonkey Contribute.
After signing up, each member fills out a profile, which allows us to gather a wide variety of profile attributes. You choose from these attributes to send your survey to a targeted audience. We'll email respondents who match your targeting criteria a unique link to your survey.
Global Partner Network
If you're working with a specialist to run your Audience project, we may provide respondents from our Global Partner Network. We partner with a variety of third-party sample providers to meet your survey, country, or targeting requirements.
For more information about how SurveyMonkey Audience gets respondents, you can refer to our answers to ESOMAR's 28 Questions to Help Buyers of Online Samples.
See how others are using SurveyMonkey Audience:
- SurveyMonkey Audience Case Studies
- SurveyMonkey Audience for Financial Services
- SurveyMonkey Audience for Academics
- SurveyMonkey Audience Policies & Guidelines
If you have specific survey design or targeting needs, please contact us about your project.
If you're already working with a specialist, please reach out to them directly with any questions.